The intention of internet usage with hearing-impaired people

• Main Authors: Yu-Ru Hsiao, 蕭羽茹
• Other Authors: Ya-Ching Lee
• Format: Others
• Language: zh-TW
• Published: 2007
• Online Access: http://ndltd.ncl.edu.tw/handle/r5724t

碩士 === 國立中山大學 === 傳播管理研究所 === 95 === This research regards internet users with hearing-impairment as the target. The purpose is to investigate the factors which will influence hearing-impaired people use internet. This research is theoretically based on the Technology Acceptance Model (TAM). According to the literatures, join subject norm, media richness, internet self-efficacy and perceived enjoyment. A total of 255 effective samples were collected via internet questionnaire. Through the survey and analysis, we could prove that subject norm, perceived usefulness and perceived ease of use will influence the behavioral intention directly. Subject norm, media richness, perceived enjoyment and perceived ease of use will influence the perceived usefulness directly. And media richness, internet self-efficacy and perceived enjoyment will influence the perceived ease of use. According to the findings of research, there are the following suggestions. (1) Hearing-impaired communities should offer information courses of computer and internet. (2)The government should offer more services through internet, and social welfare organizations should update information as instant as possible. (3)Implement the execution of the regulations of web accessibility.