| Summary: | 碩士 === 國立東華大學 === 企業管理學系 === 95 === For a long period, the Taiwan Railway has played a major role in the transportation services along the western corridor of Taiwan since 1887. This unique operational condition will no longer exist after the high-speed railway of Taiwan begins operating. Taiwan Railway Company’s performance in recent years has not been outstanding, and has had to face the Taiwan High-speed Railway’s competition. How to position and dominate the market is the challenge for the Taiwan Railway Company.
This study uses Structural Equation Modeling (SEM) to analyze the affect among Perceived Organizational Support, Job Satisfaction, Job Involvement, Organizational Commitment and Organizational Citizenship Behavior. The results can be used as a reference for firms and the staff. According to this study result, the main discoveries are:
1. Generally, the whole theory model is acceptable, suitable and can be supported, so these five constructs have a relationship to each other.
2. Regarding the whole model, the direct relationship between Perceived Organizational Support and Organizational Citizenship Behavior does not exist, and only an indirect relationship exists. The direct relationship between Job Satisfaction and Organizational Citizenship Behavior does not exist, and only an indirect relationship exists. The direct relationship between Job Satisfaction and Organizational Commitment does not exist, and only an indirect relationship exists. This is results means that the staff members of Taiwan Railway Company more care more about the inherent impression of their work relatively, and when their contribution and value are approved by the organization, they will promote the self-cognitive and will bring extra behavior spontaneously and put in more effort to benefit the organization.
3. According to this study model, both Job Involvement and Organizational Commitment directly affect Organizational Citizenship Behavior. This result means that they have already experienced the value of self-promotion obtained from the job as a staff member of Taiwan Railway Company, and have approved the goal and value of the organization. Through binding the emotion, it will impel the staff to have confidence in the organization, and will be willing to devote their mental and physical efforts to the organization.
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