A case study of the Customer Satisfaction Research on the fixed network company to identify the Telecom products usage with organizations in Taoyuan City

• Main Authors: Chiao-Ying Huang, 黃教穎
• Other Authors: Y. W Chen
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/11562609977846478831

碩士 === 國立中央大學 === 通訊工程研究所碩士在職專班 === 95 === The purpose of this research is to discuss the customer satisfaction. A fixed network company sell the Telecom products into the organizations of the Taoyuan City. It also would like to develop the outstanding strategy to provide the quality of service to conform to organizations'' demand. This thesis is to research from the organization satisfaction to understand the value of products and service. This research will from five model to identify the customers, they are products, service, price, outcoming effice, and company inside effice.To expound the implementation of how to improve the marketing structure on the A fixed network company. The result hope it will useful for an A fixed network company to implementation the market.