Customer Value, Satisfaction, Switching Cost, and Customer Loyalty in International Air Cargo Services in Taiwan
碩士 === 國立成功大學 === 國際管理碩士在職專班 === 95 === This study aims to examine the perceptions of customer value, satisfaction,switching cost, and customer loyalty in international air cargo services. The relationships among those constructs were conducted in this research. Switching cost is considered to be a...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/17464077282732670252 |