A study on Frequency Programs of International Tourist Hotels in Taipei
碩士 === 銘傳大學 === 觀光研究所碩士在職專班 === 95 === ABSTRACT The hotel industry has encountered the immense challenge of fierce market competition, and consequently used their imagination to search for solutions. The incentives for customers to return to the hotel and powers to manage customer relationship...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/u4794e |