A Study of the Brand Image, Service Quality,Product Quality, Price on the Customer Satisfaction and Loyalty of the Notebook PC
碩士 === 立德管理學院 === 科技管理研究所 === 95 === The main purpose of this research is to study the influence of service quality, product quality and price of notebook PC on the customer satisfaction and loyalty and join concept of brand image, understand brand correlation of characteristic regarding the consume...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/33939344604816502242 |