The effect of chain restaurant executed social responsibility on consumer’s purchase intention
碩士 === 國立高雄應用科技大學 === 觀光與餐旅管理研究所 === 95 === In recent years, with the rapid economic growth in the Taiwan Region and increase in quality of living of the people, eating out has became a regular habits in everyday. But there are many problems to the food and beverage industry recently, such as the lo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/49482113607177120378 |