A study of the relationship among brand awareness, cognition in ervice quality, perceived quality and repurchase intention: An example of multi-function OA machine
碩士 === 輔仁大學 === 管理學研究所 === 95 === Service industry growth is very fast and important for our country, but service industry is always a very big competition special in OA (office automatic) industry structure. Thus how to offer a good service for customers is always a key success factor (KSF), and ho...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82479739293044368367 |