Studying the relationship between business culture and product innovation in the subsidary of the muti-national company–A Case study of 3M Taiwan Ltd.

• Main Authors: Chia-ming Lin, 林家銘
• Other Authors: none
• Format: Others
• Language: zh-TW
• Published: 2007
• Online Access: http://ndltd.ncl.edu.tw/handle/07022311222135083787

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 95 === "The innovation is the trademark of 3M, accompanying it through it’s growth", according to commercial statistics, in the modern society, 50% of the world’s population person directly or indirectly correlate to 3M’s products. The 3 M Global Innovation has become the role model to all enterprises. Innovation in itself is a very abstract concept, because a creative organizational culture is more so of a quantum leap. Furthermore, innovating for innovation’s sake itself comprises of tremendous risk. The subject of this research is focused on the company that has the most innovative value in the world --3 M, delivering a ‘human touch’ to the analysis of 3M’s creative characteristics and the enterprise''s primary foundation – the quest for the formation of organizational culture. For centuries in any enterprises’ course of life, “People” and “Object” influence each other on a stratification plane level, seeking to accumulate substance in of creative culture.