Effects of School Marketing Strategies on School Image and Parents’Loyalty in Elementary Schools

碩士 === 大葉大學 === 人力資源暨公共關係學系碩士在職專班 === 95 === In recent years, the decreasing birthrate in Taiwan has brought the elementary schools with the result that the supply outstrips the demand; furthermore, such a situation of imbalance becomes more and more serious in the near future. In order to solicit m...

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Bibliographic Details
Main Authors: YU-PEN-YING, 余珮瑛
Other Authors: Li Chung-Kai
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/87529706351205863697