Consumer behavior、Life Style and participative motivation in winter swimmer participant-a case study of outdoor pool.
碩士 === 大葉大學 === 運動事業管理學系 === 95 === The purpose of this research was to investigate the consumer behavior, life style, and participative motivation of winter swimmer participants. Furthermore, the differences between life style and participative motivation of demographic variables were explored. &qu...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/77838947217382284085 |