Cross-Cultural Comparisons of Interactivity on Web-Site Advertisings in Taiwan and the United States
碩士 === 長榮大學 === 經營管理研究所(博) === 95 === Because of the development of network technology, the commercial potential of internet advertising is bottomless. Internet advertising includes various categories, among others, web-site advertising can help enterprises promote corporate image, show corporate pr...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/wmpxpp |