A Study of Customer Loyalty from Service Quality, Relationship Value and Relationship Quality：An Example of The chain bookstore of Tainan
碩士 === 長榮大學 === 經營管理研究所 === 94 === The flourishing development of cause in the service trade, make the subject of serving marketing extremely paid attention to in recent years. And the enterprise place of now is under the environment of strong competition, in order to keep customers here and keep th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/03627627805439390122 |