| Summary: | 碩士 === 淡江大學 === 中國大陸研究所碩士班 === 94 === In accordance to the evolution of globalization and multinational corporations, the Chinese government and enterprises implemented the definite order implementation of "Strategy of going global" in the year 2000 which encourages enterprises with the proper conditions and capabilities to have administration through transnational establishments. It has now become China’s economic policy to have the most strategic, having overall coverage and long term important measure. Chinese enterprises in this reforming process, apart from its own internal problems, also received the influencing factor of the government policy. Therefore this research discusses the Chinese government policy - "Strategy of going global", its contents and the result from the foreign economic policy affecting the Chinese enterprises’ foreign investment and inducing the policy in its influence on the enterprise and foreign development’s connection.
This research uses second-hand data study and case study, based on the aspects in "China’s Strategy of going global", "the Chinese enterprise - transnational investment strategy", "The Chinese business already transnational successful investment industry" and so on. The discussion research, takes on the China National Petroleum Corporation and association group as the study case, analyzing the Chinese existing policy guidance enterprise and the market direction enterprise.
Research findings:
1. Strategy of going global
The foreign economic policy which proposed in view of the enterprise to revise for the Chinese government, the all-round transnational enterprise is developed and in order to enhance the Chinese government’s strategic resources storage quantity and the international standing, stabilizing the China economic security.
2. Influence of the policy on enterprise
i. Revises the foreign economic policy and the laws and regulations, encourages the enterprise towards foreign investment. But due to the enterprise’s economical scale, insufficiency of international talented personnel, at present, the Chinese enterprise foreign investment is mainly for the state-owned enterprise, the energy enterprise being primary.
ii. At present, the main development for the policy guidance enterprise, mainly due to the government’s hope for stable strategic resources carried by the controlled type enterprise towards foreign investment, the rapid development of transnational scale, the market directed enterprise, mostly are level three industries, for pursuit of technology and overseas brand recognition, thus pushes forth foreign investment.
Key words: Strategy of going global, the policy guidance enterprise, the market direction enterprise
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