A Study of Performance Evaluation Indicators of Industry Portal Using Analytic Hierarchy Process Method

• Main Authors: Shu-Yen Lee, 李淑燕
• Other Authors: Ren-Jieh Kuo
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/86y3zk

碩士 === 國立臺北科技大學 === 工業工程與管理系所 === 94 === Due to the vigorous development of the internet and the steep competitive environment since joining the WTO, the government attempts to increase the competitive ability of enterprises by actively promoting the development and building of internet portals among the various industrial associations; hoping to further the use of electronic technology among the general small and medium enterprises to increase their productivity, quality of the service and efficiency. The main function of the portals is to provide information for the customers; hence the effectiveness of the service is a crucial factor. This research takes the internet portal that is build by the various industrial associations with the assistance by the Small and Medium Enterprise Administration, Ministry of Economic Affairs as the subject. After considering various domestic and foreign publications, this research has summed up the various evaluation criteria and has identified the key evaluation criteria to form the level structure of the “Key Evaluation Criteria for the Efficiency of Industry Internet Portals”. Questionares are distributed among the various industry associations and AHP (Analytic Hierarchy Process) was used to obtain the weight of each “Key Evaluation Criteria for the Efficiency of Industry Internet Portals”. Result shows: the users think that the maintenance efficiency is slightly more important than the operational efficiency. Among the operational efficiency the “use of information” has the first consideration, and among the maintenance efficiency the “quality of the information” is more important than the “quality of the internet portal”. For the principle of the “use of information”, “the frequency of viewing the front page of the internet portal” carries the most weight. For the principle of the “quality of information”, “website information meeting the needs of the user” and “the accuracy and the reliability of the application service” carry the most weight and should be given the most attention. For the principle of the “quality of the internet portal”, “stability of the connection,” and “provision of security and authentication service” carry the most weight and is a main concern among the users relating to the evaluation criteria. The result of this research may be used by any related office as a reference when evaluating the overall efficiency of building and maintaining internet portals. It also provides information regarding the mechanism of evaluation and efficiency of operation and maintenance of the domestic industrial association’s internet portals; thus may be used by the government as a reference in forming future policies when promoting the use of internet portals among domestic industrial associations. Keywords：Portal，Performance Evaluation，Analytic Hierarchy Process(AHP)