A Study of Examining the Development of Taiwanese Digital Magazine Industry with Principles of Blues Ocean Strategy
碩士 === 世新大學 === 圖文傳播暨數位出版學研究所(含碩專班) === 94 === Facing the rapid development of digital content industry and broadband Internet connection, most conventional magazine publishers have to change their strategies in order to face the new environment. These changes include developing digital magazines an...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/76198995372556391753 |