Produce Traceability Impact Analysis on Taiwan Mango Industry

• Main Authors: Yuan-Kuei Hsiao, 蕭元魁
• Other Authors: 陳郁蕙
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/71239740715905760980

碩士 === 國立臺灣大學 === 農業經濟學研究所 === 94 === In facing a new round of agricultural negotiation demands, each country’s produce market must become more open to the public in order to meet challenges in trade liberalization and market competition. Taiwan’s produce should draw on superior quality and high value produce as its core market niche. According to the current export and potential market’s considerable preference on produce traceability, if Taiwan plans to expand to international trade, it therefore must adjust to world trends, adhere to global restrictions, likewise immediately map out traceability, so that it can keep track of modern nations’ food safety rules as well as conscientiously taking responsibility in ensuring food safety among citizens. For the advancement of Taiwan’s farm produce export, the Executive Yuan Council of Agriculture stresses on the high quality features of its harvests. In 2004, it selected four items to become the country’s flagship produce item, namely butterfly orchid, oolong tea, Taiwan sea bream and mangoes. Among which, mango ranks second to bananas for export variety. Major export areas include Hong Kong, Singapore, and Japan. Mango exportation has international competitive strength because of its products mostly having Good Agricultural Product (GAP) mark, high quality standards and sanitation, its ability to maintain freshness, and quarantine technology stability. The research objective is to estimate the gathered produce traceability measurement and its impact against Taiwan Mango Industry. Firstly, establish the essential factors and product market model of the mango industry. Secondly, utilize computational partial equilibrium model to analyze. And lastly, use sensitivity analysis to estimate Taiwan Mango Industry applying production traceability measurement and its subsequent impact. Taiwan has a wide variety of mangoes having majority mainly on Irwin mangoes, native mangoes and Jin-Hwang mangoes. However, due to limitations on data gathering, the research will focus on the largest production and more complete information availability which is the Irwin mango. The study uses year 2003 data on Taiwan’s Irwin Mango as baseline of comparison, the produce traceability analysis is carried out against its impact on mango products and fundamental market. Based on simulation results, when produce traceability’s random sampling cost decreases, impact on inspection costs for Irwin Mangoes’ plant area, rent, farmer households, wages, pesticide quantity, pesticide price, production capacity, farm price and retail price also gradually decreases. When produce traceability cost is set to fifteen N.T. dollars per kilogram (NT$15/kg), the fundamental market impact are as follows: Irwin Mango plant area decrease level is 0.66%; rent decrease level is 2.84%; farmer households decrease level is 1.28%; wage decrease level is 2.23%; annual overall industry pesticide usage rate decrease level is 1.56%; pesticide price decrease level is 1.95%. With regards to the effect of influence on product market, this case shows that the whole Irwin Mango’s annual production decrease level is 1.87% however farm price increase level is 39.29% and retail price increase level is 2.40%. Consequently, when produce traceability cost is set to three N.T. dollars and seventy five centavos per kilogram (NT$3.75/kg), the fundamental market impact are as follows: Irwin Mango plant area decrease level is 0.16%; rent decrease level is 0.71%; farmer households decrease level is 0.32%; wage decrease level is 0.56%; annual overall industry pesticide usage rate decrease level is 0.39%; pesticide price decrease level is 0.49%. With regards to the effect of influence on product market, this case shows that the whole Irwin Mango’s annual production decrease level is 0.47% however farm price increase level is 9.82% and retail price increase level is 0.60%. Research results are as follows: 1. To ensure the accuracy of produce traceability record information, establish safety agriculture third party certification body or other similar regulations. 2. Promote produce traceability implementation by reducing the inspection costs on farm chemicals or heavy metal.