Selection Entry Modes to a Foreign Market by Group Decision

博士 === 國立臺灣大學 === 國際企業學研究所 === 94 === Entry mode selection is an important and practical task for an enterprise when entering a foreign market. We illustrate the proposed group decision process for entry mode selection by the case of a notebook computer company in Taiwan considers to enter Vietnam m...

Full description

Bibliographic Details
Main Authors: Su-Chuan Shih, 石素娟
Other Authors: Ching-Sung Wu
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/83925943421571382648