Summary: | 碩士 === 國立臺灣大學 === 商學研究所 === 94 === With the expansion of East Asian trade territory and the increasing needs for the firms to transport between international countries, East Asian governments not only build or expand their airports but combine the port hinterlands to create the large-scale air-cargo parks, which provide more value-added functions than the traditional hubs. In addition, China and the influence of globalization have contributed the global companies to adopt more flexible business models and lift up the demands for the global hubs. Thus, all the countries, including Shanghai, Hong Kong, Singapore, Bangkok and Senai, offer numerous attractive incentives for the would-be investors to allow their airports to become the global logistics hub. As for Taiwan, the question about how to single itself out among this keen global logistics hub competition and how to create the other miracle is becoming a more critical issue than before.
The study develops a hub-competitiveness evaluation model based on Hub-and-Spoken Network System, literature reviews and interviews to compare the performances among East Asian Air-cargo Parks. According to this result, the research selects four Air-cargo Parks, the core competitors to Taiwan, to analyze their competitive strategies in detail and then provides some suggestions and solutions for Taiwan Air-cargo Park and the scholars.
According to the conclusion from this research, the foremost objective for Taiwan Air-cargo Park is to foster an open and investment-oriented environment because it will boost up the volume of air freight and persuade airlines and regulators to negotiate more air routes; at the same time, the air-cargo hub of Taiwan has to devote itself creating much more values than the others through a series of systematic human-development methods.
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