BEHAVIORAL ANALYSIS ON THE WEALTH MANAGEMENT FACTORS AFFECTING CUSTOMERS' INVESTMENT PORTFOLIO SELECTION

碩士 === 國立臺北大學 === 國際財務金融碩士在職專班 === 94 === What are the main factors affect Wealth Management on customers’ behaviors when it comes to choose investment portfolio? Especially on those so-called High-Net-Worth-Individuals (HNWIs)or mass affluent individuals in Taiwan. Are their investment preferences...

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Bibliographic Details
Main Authors: Chen, Shu-Chuan, 陳淑娟
Other Authors: Lin, Guang-Yuang
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/55090537782599443654