A Study on Service Quality of Cultural Institution Website-A Case Study of Keelung City Cultural Affairs Bureau

• Main Authors: Chau-Hwa Chiang, 江超華
• Other Authors: Chuang Tzung-Nan
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/10098643414360653310

碩士 === 國立臺灣海洋大學 === 商船學系所 === 94 === Abstract With the growth of ADSL, more and more people tend to search for information on internet, and this trend makes organizations emphasize on website developing and operating. There’s no exception for cultural institution. The purpose of this thesis is studing focuses on service quality of website of cultural institution, and the difference between importance cognition and satisfaction of the user. Using Keelung City Cultural Bureau as an example, the study shows that subjects have greatest differences between importance cognition and satisfaction on information protection, opinion mailbox, rapid responsiveness, firewall and rapidity of website. Key Word：PZB，government，Cultural Institution