The Effects of Consumer’s Perceived Risk, Characteristics f Web Sites and Sellers on Customers Online Auctions in Website
碩士 === 國立東華大學 === 國際企業學系 === 94 === Online auction is a new type of e-commerce. It combines the conventional auction model with modern information technology. With the convenience and connection provided by internet, consumers can access the auction website to bid or sell what consumers want witho...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86765604441856823322 |