Analyze the opportunity of software companies from mobile communication industrial structure point of view

• Main Authors: Lung-Sun Chang, 張龍蓀
• Other Authors: C. K. Mao
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/60584919504771098922

碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 94 === Mobile industry mainly relies on voice application at initial stage. But as the evolution of technology and the more advanced information demands from end users, digital mobile data application becomes the trend. In addition, the boundary line for all kinds of handheld products becomes vague because of digitization. The mobile device is quickly combining many functions of other products, such as PDA or Multi-media players greatly. Which make many members of various industries stride into mobile industry. All these impacts make the essence of mobile industry changes to some extent. In the course of such transition, the role of the software is being strengthened constantly. How should the software company find out its opportunity, and grasp these chances further becomes an important issue. This research bases on all the relationships of demand and supply, industrial structure, and industrial environment, analyzes the possible transition of industrial structure of mobile communication, and then finds out the opportunities for software industrial and gives some feasible proposals.