An Analysis on the Competitive Strategies of Fiber Glass Industry in Taiwan --A Case Study of A Johnson Corporation

• Main Authors: Yu-Mao Lin, 林宇茂
• Other Authors: WEN-CHIEH WANG
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/42q69k

碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 94 === According to the statistic data from the Fiber Reinforce Plastic (FRP) Association, there are about 70 percentage of electrical fiber yarn and clothes made by Taiwanese manufactures who export worldwide in year 2005. Meanwhile, China Mainland’s manufacturers have got the most important position in FRP field. This research is completed through the method of data analysis, and expertiser discussion. And then, we give a conclusion for the future reference in the management of fiber glass field after we go through with those expert, research divisions under their long term practical experience and competitors’ management strategy in FRP industry field. The outcome of this research is built by the past events happened in fiber glass field and influenced by the industry environment change among competitors. We predict the tendency of fiber glass field in the future and give a refered thought for all managers during making business strategy.