Determinants of Young Consumers’ First Purchase of Vehicles— A Case Study for the Hsinchu Area
碩士 === 國立交通大學 === 管理科學系所 === 94 === Past survey reports on the automobile market indicate that the participants are mostly non first-time vehicle buyers, and the issues addressed are mostly on the buying procedures, vehicle usage, service satisfaction and information on the last vehicle purchased. F...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54701291484252583743 |