The Research of Innovation Adoption in Corporate Blog
碩士 === 國立成功大學 === 企業管理學系碩博士班 === 94 === With the growth of blogs, enterprises started to notice the potential opportunity of using them as a marketing medium. Today, a lot of foreign enterprises already put blog-marketing into their tactics, and use blogs to communicate with their consumers. In addi...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/74456744344798228351 |