Optimize the Style Goods of the Newsboy Problem with Resalable Returns and with an Emergency Supply Option

• Main Authors: Qing-Chang Chen, 陳慶昌
• Other Authors: Chang-Chun Tsai
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/04179794737128627496

碩士 === 國立成功大學 === 工業與資訊管理學系碩博士班 === 94 === The prevalence of the Internet and the prosperity of the Logistics accelerate the coming of the virtual route, causing consumer’s consumption attitude to change. Consumer changes the usual attitude and have great interested in Internet Shopping, TV Home Shopping, and Catalogue Shopping. This research focuses on the product which has the certain selling period in Internet Shopping, TV Home Shopping, and Catalogue Shopping. Because consumer can’t see and touch the product before purchasing, a certain ratio of consumer will choose to return them to retailer in certain time. It is an important question for retailer to decide the optimal ordering quantity. This research focuses on the newsboy model that consider the selling product which not satisfy the consumer’s demand or the selling product is defect, consumer has right to return the product to the retailer and retailer will pay back its partial or full price. Retailer will inspect and test the returning product, if the returning product does not damage in selling period, retailer will sell it again. But the product which is not sold out in selling period, it has a certain salvage value. Retailer has to decide the ordering quantity to its supplier before the selling period. If the product is sold out in selling period, retailer has an emergency supply option. By constructing and analyzing the model, we can find the ordering quantity of the traditional newsboy model is not suit our model, when the returning rate is more, the ordering quantity of the traditional newsboy model is far from the optimal ordering quantity, and each model has its own optimal ordering quantity in different situation.