| Summary: | 碩士 === 銘傳大學 === 觀光研究所碩士在職專班 === 94 === The Grand Hotel was founded in 1952 and over the years has carried out the country’s duty in receiving local and foreign dignities and guests. The fire in 1995 revealed the hotel old management problem. The government started to pay attention to the Hotel with its special background history. The management therefore began to prepare the process for corporatization. However, the special historical background and industrial culture were overlooked at the beginning of the process. The management finally left the hotel and ceased corporatization under great protest by the hotel’s labor union. The hotel’s image was damaged at the same time.
This paper uses the qualitative study plan with triangle examination of the depth interview, documents analysis and action study. It tries to define the ownership of The Grand Hotel and realizes the key factor of the labor-management argument. Through case study and its SWOT (Strength, Weakness, Opportunity and Threaten) analysis, it wants to look for an all-win module for the labors, management, government and society as a whole. It wants to create a reference for the Hotel to manage the labor-management relationship for the next corporatization process.
The study finds the key reasons of the failure of corporatization in 1998 as follows:
1. The authority of the management was challenged because of the unclear ownership.
2. The capital problem wasn’t well organized during the process, which arose the labor union’s suspicions.
3. The whole project finally stopped because of the lack of trust and communication between labor and management.
The Grand Hotel has been a part of the country for more than half century. It has been one of the most important estates for the public in Taiwan’s tourism industry. Corporatization is not the only panacea for resolving the problems of the Hotel, but it definitely is a necessary step for the hotel to reinforce its capability for future competition. The study provides suggestions through SWOT analysis:
1. The government should assist the hotel management and labor to dominate by themselves, create a good ambience for their communication. The study strongly emphasizes that the government should not involve itself too much in the Hotel’s financial and personnel arrangement, or affect the direction of its operation in future corporatization.
2. The hotel management should affirm the operation goal and reinforce performance, create a rational route for labor and union communication, and plan a continual education project for labor according to the organizational objectives, organizational culture, market direction and issues about the corperatization.
3. Employees should recognize that the hotel is their community, and so support business continuity planning. They should also build up their subsidiary skills and self-confidence. The focus on professional knowledge in corperatization should be cultivated among the organizers of labor union in order to improve communication and reach a win-win situation with the hotel management.
4. The study would like to emphasize that, with a consideration for the Hotel’s special historical background, the trust between labor and management will be the key factor for the hotel’s future direction. If a objective third party could join the discussion during the coperatization process, the communication deadlock might be eliminated. Besides, a clear public understanding of the corporatization information and an open attitude for the joining discussion of the basic-level labors can strengthen the centripetal force and avoid the employees been handled by a third party which might have unwholesome intentions.
The history is a mirror. Only if the labor and management could take care of the benefit of each other and considerate things to fit in the society expectation, cooperate with patient instead of rushing, with trust instead of suspicion and communicate with each other with wisdom, then The Grand Hotel can release its historical burden, make its future to step into a new mileage and dedicate its effort to the Taiwan tourism industry once again.
The labor and management relation would be a problem for most of the business after a long term development. For the future study of the The Grand Hotel, an overall corporatization opinion investigation of the board member and the labors is strong recommended. Besides, the related financial and juristic issue must be discussed and treated deeply. Wish The Grand Hotel and the labor-management relationship in Taiwan industry can develop positively under the central literature study.
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