The Research of motivation, recognition, participation and intention for customer purchasing vehicle insurance via auto insurance agency

碩士 === 銘傳大學 === 風險管理與保險學系碩士在職專班 === 94 === Due to the rapid development of economies and the rise in national income, insurance education has been popularized, consumer consciousness has been raised, insurance market has been opened, and the quality of insurance service has been promoted and improve...

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Bibliographic Details
Main Authors: Shen-Fang Lee, 李昇芳
Other Authors: Zheng-Zhong Liu
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/rg7mj3