The Study of the Operation Model of Placement Marketing in Taiwan Teenager’s Idol Serie

碩士 === 輔仁大學 === 織品服裝學系 === 94 === The low production cost and large production base in China cause a serious product surplus problem. Therefore, some enterprises use various marketing strategy in order to maintain and sustain their competitiveness. Under these circumstances, placement Marketing is g...

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Bibliographic Details
Main Authors: LAI TSUNG PI, 賴聰筆
Other Authors: Su-Lee Tsai
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/32445322850321299908

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