The Study of the Operation Model of Placement Marketing in Taiwan Teenager’s Idol Serie
碩士 === 輔仁大學 === 織品服裝學系 === 94 === The low production cost and large production base in China cause a serious product surplus problem. Therefore, some enterprises use various marketing strategy in order to maintain and sustain their competitiveness. Under these circumstances, placement Marketing is g...
Main Authors: | LAI TSUNG PI, 賴聰筆 |
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Other Authors: | Su-Lee Tsai |
Format: | Others |
Language: | zh-TW |
Published: |
2005
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Online Access: | http://ndltd.ncl.edu.tw/handle/32445322850321299908 |
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