Feasibility study on applying B2B for Taiwanese TFT-LCD industry to expand market in mainland China

• Main Authors: Chen Shiuh-hwa, 陳旭華
• Other Authors: 黃景輝
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/76969840276627599806

碩士 === 輔仁大學 === 資訊管理學系 === 94 === Because Internet technology mature also use universal, affects the enterprise to manage the environment, sends the ponder to carry on the electronic transaction using the network science and technology to be more and more. The enterprise expected the Internet carries on fast also effectiveness commercial activity, forms the globalization market competition the strategy. Moreover the inexpensive communication superiority and the network interaction is easy and so on the merit, urges between the enterprise partner to relate strengthens, causes the industry to compete has the system, the organized competition model. Facing the steep competition environment, the Taiwan enterprise and the global well-known manufacture merchant, cannot neglect mainland China this inexpensive also effectiveness manpower market, by and its behind huge expense economical market. The Taiwan manufacturing industry friendly with the enterprise electron, uses the on-line transaction, expands the mainland market, will be method of and the promotion industry competitive ability the future enterprise survival factor. Mainland China large population, in under the economical fast growth environment, the television market demand is extremely huge. And present CRT TV faced with soon by the comprehensive replacement is the TFT-LCD TV critical moment, how seizes the market, already became the whole city world LCD industry rise and fall essential factor. Therefore studies uses B2B the technology, augments to the mainland market competition, also turns extremely must the diligently topic.