A Study on Website Quality, Web-equity and Users Benefit-an Example of the Shopping Website

碩士 === 大葉大學 === 資訊管理學系碩士班 === 94 === With the popularity of internet, business operations have been significantly influenced by information technology. Firms cannibalize each other by providing the same functionality of website. However, customers are chasing personality and differentiation constant...

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Bibliographic Details
Main Authors: Pei-Yu Lin, 林裴妤
Other Authors: Chien-Wen Chen
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/90604242624010906233