A Study of Comparing the Quality Characteristic Categorized Method Based on Kano Model of Customer Satisfaction
碩士 === 大葉大學 === 工業工程與科技管理學系 === 94 === In recent years, the adaptation of Customer Relationship Management (CRM) has been recognized as an important tool to improve customer satisfaction by most enterprises. Customer satisfaction is one of the most representative indexes which can be influenced by t...
Main Authors: | Chi-Chang Ho, 何啟彰 |
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Other Authors: | Wei-Shing Chen |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/58065623857778238193 |
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