An Analysis of the Factors that Influence the Types and Structures of Marketing Channel-Bicycle Industry as An Example
碩士 === 中原大學 === 企業管理研究所 === 94 === Abstract Among the marketing strategies, marketing channels are the key points for the enterprise to succeed. Not many studies focued on the types and structures of marketing channels so far. The purpose of this study is to investigate the types and structures of t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/96698387168992538318 |