Packaging Attribute Deployment for New Product Introduction in Notebook Computer Industry

• Main Authors: Chien-Ping Liao, 廖建評
• Other Authors: Hsin Rau
• Format: Others
• Language: zh-TW
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/60801292383771280467

碩士 === 中原大學 === 工業工程研究所 === 94 === The purpose of this article is focused on the packaging issues in notebook NPI（New Product Introduction） stage that enterprises encounter when practicing global logistics. It acquires the weight of product design by QFD（Quality Function Deployment） in two phases. Then, it uses this attributes and the weights as the measurement index for TOPSIS （Technique for Order Preference by Similarity to Ideal Solution Method） to evaluate the RPN （Risk Priority Number） of FMEA （Failure Mode and Effects Analysis）. Design suggestions generated from reversed feedback can increase the logistics efficiency and enable designers to design-out logistics inefficiency caused by product design in the early stage. With effective communication, it can learn the critical attributes in NPI when considering logistics factors and assist designers to dissolve design inefficiency. As a result, it can achieves the mechanism of prevention in advance, decrease engineering changes and lower costs to speed up the NPI and increase enterprises’ competitiveness.