The Research of Blog User and User Behavior

碩士 === 元智大學 === 資訊傳播學系 === 93 === This study aims at understanding bloggers, for the main purpose of understanding the factors in affecting user behavior intension and usage.The study employs the “unified theory of acceptance and use of technology” model(Venkates et al., 2003)and adds one more const...

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Bibliographic Details
Main Authors: Chou, Li-Hsuan, 周立軒
Other Authors: Chen, Wei-Ju
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/86852170884212027198