A Study of the Participative Behaviors of Online Product Community Members

碩士 === 元智大學 === 企業管理學系 === 93 === Online product community has become a popular platform that consumers can exchange information and social with other consumers on issues related to products. The success of a virtual community, however, relies on the participation of the users. Taking the co-product...

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Bibliographic Details
Main Authors: Yu-Ching Yeh, 葉玉青
Other Authors: HsiuJu Rebecca Yen
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/51180459289530851732