The study of image and preference of male students toward ring form

• Main Authors: Chin-Sing Chen, 陳俊興
• Other Authors: Feng-Huo Sheu
• Format: Others
• Language: zh-TW
• Published: 2005
• Online Access: http://ndltd.ncl.edu.tw/handle/80742047884912934892

碩士 === 國立雲林科技大學 === 工業設計系碩士班 === 93 === Student：Chin-Sing Chen Advisor：Feng-Huo Sheu Institute of Industrial Design Natuonal Yunlin University of Science and Technology Abstract In order to cater to male students’ characteristics of fickle to affection and blindly follow vogue, products nowadays are all pursue the personalized path of being “various types but small number quantity”, so as to satisfy the customers’ demand of being uniqueness. The decorative products, which are the main stream of Taiwanese market, are not only the expression of personalities of male students, but also the symbol of identification of product value, even the major tendency of Taiwan future life products. In terms of the content of this research, there are four main purposes: first, to search for the cognition and thoughts of male students toward ring forms; second, to understand the various-backgrounds male students’ preference toward ring forms; third, to realize the difference of cognition on personalized ornaments between designers and male students; fourth, to explore the male students favored elements of ring form. Through this two-steps research, we discovered that all the beloved ring forms are simultaneously equipped with the image of elegance and simplicity; by contrast, the ring forms with obviously personalized symbolism are less welcomed. However, the thoughts of ornament designers and the wide spread cognitions of male students did not directionally compatible.