A Study of Consumer behavior from Channel and Product Category Association
碩士 === 淡江大學 === 國際貿易學系國際企業學碩士班 === 93 === Consumers purchase goods from various channels or retail formats, such as grocery stores, drugstores, mass merchandisers, club stores, and convenience stores. But in the process of select channels, consumers always affected by kind of life pattern, character...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/35559117152123809682 |