A Study of Carrying Out One-to-One Marketing in e-Marketplaces with Data Mining
碩士 === 東海大學 === 國際貿易學系 === 93 === Abstract Because of the popularity of Internet, more and more people go shopping on line. The cost of establishing an on-line store has decreased. But if no body visits the on-line store, it may still go bankrupt. For buyers and sellers who never meet each other, e-...
Main Authors: | Yu-Wen Tseng, 曾郁雯 |
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Other Authors: | Hai-Cheng Chu |
Format: | Others |
Language: | zh-TW |
Published: |
2005
|
Online Access: | http://ndltd.ncl.edu.tw/handle/08172006942310471574 |
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