A Study on Purchasing Motivation of 7-ELEVEN Consumers in Taiwan
碩士 === 臺中健康暨管理學院 === 經營管理研究所 === 93 === This objective of this thesis focuses on the discussion of the purchasing motivation of 7-Eleven shoppers in Taiwan. The business circle of 7-Eleven locations is split into four major categories: urban centers, rural areas, main boulevards, and travel spots....
Main Authors: | Yu-Chun Tung, 童郁珺 |
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Other Authors: | Wan-Tran Huang |
Format: | Others |
Language: | zh-TW |
Published: |
2005
|
Online Access: | http://ndltd.ncl.edu.tw/handle/60109232265499281364 |
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