Applying Data Mining Technology to Ehance Customer Relationship Managerment for Churn Prediction

碩士 === 靜宜大學 === 資訊管理學系研究所 === 93 === The 80-20 rule of the management was valued to prove the 80- percentage profit made by 20-percentage customers after implementation of customer relationship management. The difficult problem for decision-maker of the enterprise to make an optimal and instant deci...

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Bibliographic Details
Main Authors: Ching-Yu Chang, 張景雲
Other Authors: Yin-Te Tsai
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/04389050852529888202