The Bearing of The Brand Equity 、 Learning Process and Consumer Behavior Purchase. ─An Empirical Study of Cosmetic
碩士 === 中國文化大學 === 國際企業管理研究所 === 93 === The Bearing of The Brand Equity 、 Learning Process and Consumer Behavior Purchase. ─An Empirical Study of Cosmetic Student: Ling-Cha Chen Advisor: Prof . Tai-Ning Yang Chinese Culture University ABSTRACT This study takes the cosmetics industry as an...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2005
|
Online Access: | http://ndltd.ncl.edu.tw/handle/58825238993281731232 |