Gaining Competitive Advantages by Implementing Environmental Management System (ISO 14000 )

• Main Authors: Wan-Chu Huang, 黃萬居
• Other Authors: 洪明洲
• Format: Others
• Language: zh-TW
• Published: 2005
• Online Access: http://ndltd.ncl.edu.tw/handle/75609231553956355550

碩士 === 國立臺灣大學 === 高階公共管理組 === 93 === The continuous uprising of environmental pollution has brought the most severe threats ever to the human beings. Environmental protection has become a global issue that leads to the adoption of more stringent standards and regulations by many countries. Those established regulations doubtlessly imposed impacts and challenges to most enterprises worldwide. Most enterprises still consider that environmental protection approaches generate financial burdens, and consequently lose the competitive advantages. However, the concept that environmental protection always counteracts with financial benefits was considered a myth by Porter & Linde in 1995. They pointed out that, in the dynamic market enterprises can increase their competitiveness through proactive innovations in cleaner production, waste minimization, reuse, recycling, and substitutions with less toxic materials. Some enterprises have recognized their obligations to protect the earth and started implementing environmental management system, to increase the resource utilization, enhance occupational safety, and intensify environmental protection related work, to increase the competitiveness. Since the ISO 14001, the Guidance of Environmental Management System, was promulgated in 1996, enterprises have voluntarily implemented it to achieve the goal of sustainable development and increase competitiveness. This study analyzed three domestic companies – Taiwan Power Company (Taichung Plant), Cheng Loong Corp. (Tayuan plant), and Tatung Company, to reveal the status and effect of their environmental management system. Combined with the personal interviews and on-site analysis, this study followed the principles of innovative organization (Scott, 1992) to investigate the effect of “Green Innovations” and “Innovative organization management” in these three companies. The results are revealed as follows: (1)The major motivations of the “green innovations” are the environmental regulations and international environmental protocols. (2)The efficiency generated by “green innovations” makes the enterprises cost-effective and then the competitiveness is lifted. (3)The commitment of top executives, the establishment of specific organization, and the execution of environmental management are critical to the success. (4)Light green innovations are easier and more effective for most enterprises. (5)Some intangible benefits can be generated during the application of environment management system. (6)Although there is no relevant evidences illustrate the interaction between environmental efficacy and financial status, the poor environmental efficacy will affect the financial status. According to this study, the following recommendations can be illustrated: (1)Implementing the environmental management system to cope with the development of green supply chain by domestic small to medium-sized enterprises. (2)Emphasizing the importance of the law one the ISO 14001 registrar. (3)Preparing large-scale and international enterprises to keep abreast with the international protocols (e.g., EU WEEE and ROHS. KOYTO PROTOCOL) (4)Proactively promoting the green consumption. (5)Continuously promoting the reveal of non-financial report including environmental information