A Study on the Correlation between Strategic Alliance and Marketing Performance In ESD industry

碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 93 === With the burning competition of global industry, in order to increase the core competence of the firms, strategic alliance is a good and effective way. In recent years, the firms in ESD (Electro Static Discharge) industry have gradually shifted their mode o...

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Bibliographic Details
Main Authors: Chen Ming-Tsong, 陳明聰
Other Authors: Hwang, In-San
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/04689279319580532795