A Review of Strategy, Process, and IT in CRM and Future Development Suggestion

碩士 === 國立中山大學 === 資訊管理學系研究所 === 93 === Because of the fierceness of business environment competition, there are a lot of scholars investing this field to carry on research one after another. It makes CRM become new developing studying apparently in the MIS field. But there is no scholar to review im...

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Bibliographic Details
Main Authors: Chien-min Kuo, 郭建民
Other Authors: Chin-fu Ho
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/10677828918813922883

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