The Pay Member’s Consumer Behavior in Taiwan’s Performing Arts and the Suggestions of Membership System
碩士 === 國立中山大學 === 企業管理學系研究所 === 93 === The premise of this research is to view the decision process that the audience chooses to be the pay member of performing arts as a consuming behavior, and this research takes this consumer behavior for the studying topic. The researcher interviews the audience...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/36744117507473854782 |