A Comparison Analysis of Banking Service Expectation and Satisfaction between Agriculture and Non-Agriculture Customers –A Case Study on a Particular Bank in Ping Tung Area

碩士 === 國立屏東科技大學 === 農企業管理系 === 93 === Faced with the rapidly changing society, the narrowing distance between urban and rural area, the economic and financial situation has also changed dramatically. In order to increase the competitiveness, commercial banks have also tried hard to expand their mark...

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Bibliographic Details
Main Authors: Chuan-Yi Hsu, 徐權一
Other Authors: Wen-Chi Huang
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/36805266515901615836

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