A Study on Customer Switching Intention by the Viewpoint of Relationship Commitment

碩士 === 國立高雄第一科技大學 === 企業管理研究所 === 93 === Since the deregulation of mobile telecommunication in Taiwan, the market of cellular phone industry is continuously competitive. Thus, an era of competition in the mobile telecommunication industry was ushered in. Due to cutthroat rivalry, price is the most i...

Full description

Bibliographic Details
Main Authors: Hsing-Yi Huang, 黃馨儀
Other Authors: Tsuen-Ho Hsu
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/93518222089671359008

Similar Items