The Study of Hotel Products and Pricing Strategies in Taichiung

碩士 === 國立高雄餐旅學院 === 餐旅管理研究所 === 93 === The result of this study indicated that consumers tend to place international tourist hotels as their first choice for selecting lodging facilities. According to the result, consumers were divided into three groups: gourmet, business, and leisure, based on the...

Full description

Bibliographic Details
Main Authors: Chen, Kuo-An, 陳國安
Other Authors: Wang, Ping-Fu Ph.D.
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/04454748917523113097